Our Story
It all started with a dress.
When I was a teenager, I “borrowed” my mum’s soft, comfy sundress - with pockets! It felt like freedom, joy, and belonging all at once. I tried to steal it. My mum fought back. Eventually, we agreed to share it. That dress has lasted 24 years, carrying memories, comfort, and connection through every season of life.
That feeling sparked an idea: what if every proud South African woman, mum, sister, and Bokkie could have her own forever-dress?
A dress that feels like home. One that says you belong.
A we-dress (not a me-dress) — celebrating being part of something bigger.
It’s not fashion, it’s a community. One that carries the spirit, pride, and joy of being South African.
Meet that dress: The Bokkie Rokkie
Wearing a Bokkie Rokkie means joining a sisterhood that celebrates:
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Women who show up, cheer loudly, and lift each other higher
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FUN! From stadiums and braais to pubs and travels afar, it’s made for every moment
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The pride of South African hands and heart behind every stitch
Buy it once, wear it forever,
or pass it on to the next generation of Bokkies.
Meet the Team
Bridget
Hello! I’m a design student with big dreams and a slightly emptier wallet than I’d like. I started this adventure wanting to earn some extra cash, have fun with friends, and learn how to run a business before I graduate.
What started as a personal dream quickly became something much bigger: a chance to create a movement for women who want to rock style, comfort, and pride all in one dress.
Kim
Hi! I’m Bridget’s mom — and when she asked me to back her dream, I knew I had to say yes. After years of teaching her to embrace life’s opportunities, it was my turn to practice what I preach! Now I’m learning alongside these amazing women, navigating the ups and downs of running a small South African business. It’s not always easy, but it’s energising, real, and so worth it. I’m excited to be part of the Rokkie Revolution!
Riandri
I am a creative student and love drawing and coming up with new designs and ideas.
When Bridget asked me if I wanted to be a part of the Bokkie Rokkie team, I immediately said yes. I wanted to learn how to start a business with the help of her mom and was looking forward to working with such an amazing group of women.
Our mission - Uplift with Joy
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Create lifetime memories
Every Rokkie is a moment of joy, comfort, and pride that you’ll remember for years, maybe even pass down.
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Support local industry
From cotton farmers to fabric makers to printers, every stitch supports local talent and impacts over 240,000 people.
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Empower students and Entrepreneurs
Our student team earns, learns, and grows while being part of a story bigger than themselves.
Our values
Generosity
Supporting our community and industry
Spirit
Hands and heart in every stitch
Connection
Building sisterhoods and memories
Grit
We’re South African; we’re not scared of a challenge
Joy
Fun, celebration, and lasting happiness
Supporting students & entrepreneurs
We run things the South African way, creating local jobs, supporting our artisans, and giving students and future entrepreneurs hands-on experience in real-world business.
Are you a student interested in making some money while having a ton of fun? You can get 10% of every Rokkie you sell using your code.
Join the Rokkie Revolution
Be part of the movement that celebrates the Spirit of South Africa.
Join for free and unlock exclusive discounts for events and spots where the Rokkie has cheered, travelled, and celebrated.